FOR IMMEDIATE RELEASE
July 5th, 2011 Springfield, MA
Apple Inc. Approves Springfield Based Firm’s
Photo Sharing App for iPhone, iPod Touch and iPad
iSpyMedia,
LLC., a Springfield, Massachusetts based software development firm, has
developed an innovative camera app designed specifically for use at wedding
receptions and bridal events. The new app, PhotoOpp™ Bride, ingeniously
allows wedding attendees to automatically share the pictures they take
while providing brides everywhere a trendy alternative to the familiar
but perhaps soon-to-be obsolete Disposable Cameras.
With the overwhelming impact of smart phones,
an entire industry of app development has emerged, ushering in an era
of unparalleled creativity and innovation. As software developers worldwide
clamor to leverage and exploit the functionality of Apple’s iPhone
device, every now and then someone stumbles upon an idea that truly
changes things. iSpyMedia co-founders Edward Grimaldi and Joe Rondoletto
of Agawam, MA may have forever changed the way newly married couples
look back at the memories of their special day.
Offered as a free download to bridal guests,
the app itself “takes
shape” upon arrival at a bride’s reception. By tapping the
advanced GPS technology found in Apple© products like the iPhone
or iPod Touch, PhotoOpp™ Bride quite literally transforms itself into
the happy couple’s personal iPhone app dressed with a myriad of
unique features. A photo of the bride and groom, an entire wedding party
marquee, a guest book and custom branding of the event itself and its
venue, all contribute to the personalization of this wedding day novelty.
When guests take pictures with their phones running
PhotoOpp™ Bride, this new technology allows the photos to be systematically
shared amongst all the other guests in attendance thereby ensuring no
one “misses
a shot”. And without the need to collect and download pictures
from a basket of clumsy disposable cameras, brides are able to view every
photo taken by every guest the moment a picture is taken.
The service itself, provided by iSpyMedia, LLC., is
purchased by a bride and groom in advance. For less than one hundred
dollars, PhotoOpp™ Bride can be a significant highlight at a reception.
As a bonus, PhotoOpp™ Bride can also be used at the ceremony, rehearsal
dinner, Jack n Jill, bridal shower and engagement party; all compliments
of iSpyMedia. Also as an additional option, photos can be streamed to
a live slide show using easy to use slide show software bundled free
with PhotoOpp™ Bride. Within days of being approved by Apple,
with no marketing effort and nothing more than a mere presence in the
iTunes App store, PhotoOpp™ Bride had already been downloaded by
more than one thousand users all over the globe.
“We were shocked by the overwhelming interest.” Admits
Rondoletto adding “We shudder at the potential when we get this
one in the air.”
Rondoletto and Grimaldi, both Western Mass natives,
have been in the software development industry for over a decade and
maintain offices at 101 State Street in Springfield, MA. The company
believes that partnering with Apple in this way and targeting the robust
and well funded wedding industry, PhotoOpp™ Bride has global potential.
“[We] anticipated... but now have seen first-hand, the fun people
can have with this app.” says Grimaldi. “We’re focused
on creating fans of the app. Not Sales. When we succeed in that primary
objective, the sales will happen.”
Details on PhotoOpp™ Bride can be found at www.OurPhotoOpp.com along with informative video and product specs.
Contact:
Joe Rondoletto
j.rondo@OurPhotoOpp.com
iSpy Media, LLC
101 State Street, Suite
712
Springfield, MA 01103
T. 888.557.0772
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